There are so many posts out there comparing Evernote to OneNote. But, do you have to make a choice? Not necessarily. Why? Well, both Evernote and OneNote have their strengths and weaknesses, and I find that to be more productive I need to use both. For a while, I hopped between the two trying to decide on which one to…

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One of the hardest parts about running an online business is setting up workflows that help you be more organised and productive. I have spent countless hours working with different tools and systems over the past few years only to abandon them after setting them up or jumping on the latest bandwagon of a new product only to find them…

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With every post you make on WordPress, you need to make sure that it is optimised for Search Engine Optimisation (SEO). Depending on how you format your posts contributes to the effectiveness of SEO. Following are five things you need to consider when writing posts according to best practices for SEO: Post Content Your post needs to be at least…

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Overview So what exactly is the difference between categories and tags on your WordPress blog? Both of these are used to organise your blog posts and make it simpler for readers to find and navigate your content. In a nutshell, if categories are the table of contents of your blog, tags represent the index. They also offer an opportunity to…

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Below is a comprehensive guide on how to choose a WordPress theme that is the right theme for your business. One of the biggest decisions you need to make when starting to build your own WordPress site is what theme you should use. Some people will tell you that a WordPress website costs $2,000 – $5,000, some websites do cost…

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As a content manager, I use Evernote daily to keep track of all my code, social media posts, blog posts, checklists and project plans. You name it and I probably have a notebook dedicated to it in Evernote. So what exactly is Evernote? Evernote is a digital notebook designed for note taking, organising and archiving content. Basically, you can capture…

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Search Engine Optimisation (SEO) is a term that is tossed around in any discussion about internet marketing, but few people really understand what it means and what it involves. The purpose of SEO is to rank higher in search engines so that people can find your website and its content. Effective use of SEO requires you to use specific words…

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  It’s not enough that people can find your site or your blog: you’ve got to create information that matches with their needs and respects them as a reader. This blog post is all about creating headlines, subheadings, and creating engaging content so that visitors to your site will engage in dialogue with you. Writing Eye Catching Headlines Influencing readers…

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